MTR Souvenir Campaign Product Photography

Client: MTR Corporation Limited (Hong Kong)

A set of five playful yet practical souvenirs featuring the “then” and the “now” of MTR station facilities. A powerful testament to the 40-year evolution of MTR and the collective memory of the Hong Kong people, witnessing the transformation of their city.

We took the Phase One medium-format camera into the studio to capture the incredible details for this campaign online and large scale poster usage.